At AeFazzeCard, we value and respect your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you participate in our fazaa loyalty program. Please read this Privacy Policy carefully. By using our services, you consent to the data practices described in this statement.

1. Information We Collect

We may collect the following types of information:

• Personal Information: Name, email address, postal address, phone number, date of birth, and other similar contact and identifying information.
• Transaction Information: Records of purchases made using your AeFazzeCard, points earned and redeemed, and benefits utilized.
• Device Information: IP address, browser type, operating system, and other technical information when you access our website or mobile app.
• Location Information: General location based on IP address or more precise location when you use location-based features of our services (with your consent).
• Usage Information: How you interact with our services, including features you use, pages you visit, and content you view.

2. How We Collect Information

We collect information through various methods:

• Direct Collection: Information you provide when you register for the fazaa program, complete forms, or communicate with us.
• Automated Collection: Through cookies, web beacons, and similar technologies when you use our website or mobile app.
• From Partners: Information about your transactions and interactions with our program partners.
• From Third Parties: Information from service providers, marketing partners, and other third parties to supplement the information we collect.

3. How We Use Your Information

We may use the information we collect for various purposes, including:

• Processing and managing your AeFazzeCard membership.
• Providing and personalizing our services and offers to enhance your fazaa experience.
• Communicating with you about your account, benefits, and program updates.
• Processing transactions and sending related notifications.
• Administering points, rewards, and other program benefits.
• Conducting research and analysis to improve our services.
• Marketing our services and those of our partners based on your preferences.
• Detecting, investigating, and preventing fraudulent or unauthorized activities.
• Complying with legal obligations and enforcing our terms and policies.

4. Information Sharing and Disclosure

We may share your information with:

• Program Partners: Merchants and service providers participating in the AeFazzeCard program to facilitate benefits and process transactions.
• Service Providers: Third-party companies that perform services on our behalf, such as payment processing, data analysis, email delivery, and customer service.
• Affiliates: Our parent company, subsidiaries, and affiliates for purposes consistent with this Privacy Policy.
• Legal Requirements: In response to lawful requests from public authorities, including to meet national security or law enforcement requirements.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, in which case your information would be among the transferred assets.

We do not sell your personal information to third parties for their marketing purposes without your explicit consent.

5. Your Choices and Rights

You have certain choices and rights regarding your information:

• Access and Update: You can access and update your personal information through your account settings or by contacting us.
• Marketing Communications: You can opt out of receiving promotional emails by following the unsubscribe instructions in those emails or by contacting us.
• Cookies: You can manage cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our services.
• Data Protection Rights: Depending on your location, you may have rights to request access, correction, deletion, restriction, or portability of your personal information, or to object to certain processing.

To exercise these rights, please contact us using the information provided at the end of this Policy.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

• The duration of your membership in the AeFazzeCard program.
• Whether there is a legal obligation to which we are subject.
• Whether retention is advisable in light of our legal position (such as for statutes of limitations, litigation, or regulatory investigations).

8. International Data Transfers

Your information may be transferred to, and processed in, countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country. We take steps to ensure that your information receives an adequate level of protection in the countries in which we process it.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us so that we can take steps to delete such information.

10. Cookies and Similar Technologies

We use cookies and similar technologies to collect information about your browsing activities and to distinguish you from other users of our website. This helps us provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information about the cookies we use and the purposes for which we use them, please see our Cookie Policy.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time in response to changing legal, technical, or business developments. When we update our Privacy Policy, we will take appropriate measures to inform you, consistent with the significance of the changes we make. We will obtain your consent to any material Privacy Policy changes if and where required by applicable data protection laws.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Email: [email protected]

Phone: +971 4 412 3456

Address: Burj Khalifa District, Downtown Dubai, Dubai, UAE

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